Education
I have a degree in Hotel Management and postgraduate degree in Wine Tourism, Digital Marketing and Viticulture.
Wine tourism
I have dedicated the last 10 years to wine tourism. I traveled through the main wine regions of the world such as Australia, California, Chile, Bordeaux, Rioja and Jerez, Tokaji and Portugal from North to South and islands.
Blog Entre Vinhas
Creation of the blog Entre Vinhas – the first blog in Portugal entirely dedicated and specialized to wine tourism.
Podcast
I am the author of the podcast “5 Minutos de Vinho” where I simplify several wine concepts, episode by episode.
Available on RTP Play.
Certified Trainer
Certified Trainer by the Portuguese Institute of Employment and Training, in March 2021 I launched the online Wine Tourism Training, with more than 100 participants.
Pedra da Mãe wine
I currently live in Évora, where I have a family vineyard. I am responsible for the maintenance of the vineyard, brand creation and the promotion and sale of the PEDRA DA MÃE wine (to be launched soon).
10 Fun facts about me
- 1. I was born in Cascais, but I live in Évora.
- 2. I have lived in Mozambique, where I found my passion for wine.
- 3. I have a vineyard and take care of it, but I'm not a wine maker.
- 4. I have a cat named Baga, inspired by the red variety of Bairrada.
- 5. I love to eat, but I hate to cook. Overall, I just don't like spicy flavour.
- 6. If I had to choose one dish to eat for the rest of my life, it would be grilled fish from the Portuguese coast!
- 7. I've traveled across 5 continents, most of the time, I went alone.
- 8. I am a Sagittarius and therefore outgoing, communicative and generally optimistic.
- 9. I know it's almost a sin, but I hate carbonated/bubbly drinks and that includes sparkling wines…!
- 10. My greatest dream is to have a rural tourism, next to my vineyard and host wine lovers.
Formações
Enoturismo: Como Começar
O propósito deste curso é motivar cada vez mais gente a apostar no enoturismo, a desenvolver os seus projectos e a aumentar competências no sector dos vinhos. Curso gravado que pode fazer em casa, ao seu ritmo.
Enoturismo com Madalena Vidigal
O Enoturismo é uma parte fundamental no negócio do vinho, é uma forte ferramenta de Marketing para as adegas transmitirem os seus valores e permite criar laços duradouros e fidelizar aos seus clientes e parceiros.
Formação de Equipa
Formação presencial em que eu me desloco à sua adega ou região vitivinícola, com conteúdo personalizado e direcionado à sua equipa.
Programa adaptado às necessidades dos formandos (membros de uma equipa de enoturismo de uma adega ou produtores membros de uma rota de vinhos regional).
